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Resource center

Here you’ll find resources to help you maximize the impact of your financial education program. Bookmark this page and utilize the suite of resources to help you execute a successful campaign.

Marketing assets

Easily editable print templates designed with clear calls-to-action for busy consumers. Including templates to promote your program on social media, with messaging specifically optimized for Facebook, LinkedIn, and Twitter.

Program poster

Put them up anywhere.

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Program postcard

Send them out.

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Social posts

Solidify your online presence.

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Email template

For general program promotion.

Hello [name],

We’re excited to announce a new resource for [UNIVERSITY] students! You now have access to the FinSights learning center, provided by TIAA.

FinSights is a digital education experience that will help you prepare for some of the most important financial topics you’ll face in life. From paying for your education to building credit, there are modules to help you prepare.

We encourage all students to visit the FinSights website, see what it has to offer, and bookmark it for later! This is a resource you can come back to over and over as you continue to build up your financial knowledge.

FinSights: https://tiaafinsights.org

Thank you, [CAMPUS REPRESENTATIVE/OFFICE]

Hello [name],

We’re excited to announce a new resource for [UNIVERSITY] students! You now have access to the FinSights learning center, provided by TIAA.

FinSights is a digital education experience that will help you prepare for some of the most important financial topics you’ll face in life. From paying for your education to building credit, there are modules to help you prepare.

We encourage all students to visit the FinSights website, see what it has to offer, and bookmark it for later! This is a resource you can come back to over and over as you continue to build up your financial knowledge.

FinSights: https://tiaafinsights.org

Thank you, [CAMPUS REPRESENTATIVE/OFFICE]

Image library

Library of images to support your social media outreach.

Pair these images with the accompanying messaging to add visual interest to your Facebook, LinkedIn, and Twitter feeds. Click to download a library of images.

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Investment, insurance and annuity products are not FDIC insured, are not bank guaranteed, are not deposits, are not insured by any federal government agency, are not a condition to any banking service or activity, and may lose value.

‡Deposit and lending products and services are provided by TIAA Bank®. TIAA Bank is a division of TIAA, FSB, an Equal Housing Lender Equal Housing and Member FDIC. TIAA, FSB NMLS ID: 399805.

The TIAA group of companies does not provide legal or tax advice. Please consult your legal or tax advisor.

TIAA-CREF Individual & Institutional Services, LLC, Teachers Personal Investors Services, Inc., and Nuveen Securities, LLC, Members FINRA and SIPC , distribute securities products. Annuity contracts and certificates are issued by Teachers Insurance and Annuity Association of America (TIAA) and College Retirement Equities Fund (CREF), New York, NY. Each of the foregoing is solely responsible for its own financial condition and contractual obligations.

Teachers Insurance and Annuity Association of America is domiciled in New York, NY, with its principal place of business in New York, NY. Its California Certificate of Authority number is 3092.

TIAA-CREF Life Insurance Company is domiciled in New York, NY, with its principal place of business in New York, NY. Its California Certificate of Authority number is 6992.

Read the TIAA-CREF Individual & Institutional Services, LLC, Statement of Financial Condition.

Read the Getting to know TIAA’s individual financial solutions and its financial professionals brochure .

©2022 and prior years, Teachers Insurance and Annuity Association of America-College Retirement Equities Fund, New York, NY 10017

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